These ads riffed off of the brand’s Before/After messaging to show how the efficacy of this formerly prescription allergy medication can improve quality of life for sufferers.
Speakeasy
Managed Services
A small sampling of my B2B work that aimed to make a new technology accessible to the SMB audience.
Penske Machinery
Straightforward, well-organized materials for consumers of professional-grade machinery.
Speakeasy
Integrated Voice
Additional piece in this series of B2B pages.
First Response
Developed, researched, and wrote this patient education brochure to give mothers-to-be the basics in an accessible format.
Speakeasy
Hosted Voice
Additional piece in this series of B2B pages.
Wente Vineyards
Luxury work that allowed me to draw on my own passion for the Napa lifestyle.
Radio Spots
After Christmas Sale
This ear-catching spot was a spin on a traditional Christmas story, and it was great fun to write!
Checking Accounts
I created these spots to target this bank’s offerings to the needs of their corresponding demographics.
Home Equity
Drives awareness for homeowners about a product that meets their varied needs.
Business Banking
Drives awareness for a product that meets the unique needs of banking in the SMB space.
Television
LightSpecs
Developed a concept that educated consumers about the benefits of this unique product while keeping a light-hearted tone.
"Spin Class"
Created this concept that normalized an issue outside of most women’s comfort zone.